Forge a Unity, Unleash our Synergy
Dongpeng Stole the Show at the 125th Canton Fair with its Distinguish Display of Tile Experience
凝心聚力,协和共赢
东鹏抢占125届广交会C位,
诠释瓷砖独特新体验
➤东鹏125届广交会现场
A Bond of Friendship, A Bridge for Trade
①The largest trade fair with the largest scale, the most complete exhibit variety, the broadest distribution of overseas buyers and the greatest business turnover held in Guangzhou,Guangdong Province,China.
②Covering an area of 1,185,000 M2,,the 124th Canton Fair had 60,645 standard booths, 189,812 buyers and 25,583 exhibitors, with business turnover (National Pavilion) up to 29.86 Billion USD.
(Statisticsfromhttp://www.cantonfair.org.cn/en/index.aspx)
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Chapter One A Global Community of Cooperation×
A Global Partnership Program
大平台×大品牌 东鹏借势深化
2019战略规划
To provide better services to buyers and exhibitors, the Canton Fair is speeding up promoting its cooperation program and deepening the cooperation with overseas commercial&industrial organizations, and international airline companies. Likewise, Dongpeng, the Chinese leading ceramic giant, is always committed to providing an global community of cooperation to business partners around the world for an all-win outcome. With its 47 years 'development, Dongpeng has evolved from a manufacturer to a major power in the world’s building materials industry. It proposed Forge a Unity, Unleash our Synergy Philosophy at the beginning of this year as it is convinced that we would not make a success of our great mission,which is building a long-lasting global company, unless we unite our business partners and unleash our synergy amid the fast-changing global market.
作为中国目前历史最长、层次最高、规模最大、商品种类最全、到会采购商最多且分布国别地区最广、成交效果最好的综合性国际贸易盛会,广交会正在加快推进与海外企业和组织的合作计划。同样,作为中国领先的陶瓷品牌,东鹏国际营销在今年年初提出了“凝心聚力,协和共赢”的目标,瞄准快速变化的全球市场。
Dongpeng International Sales Network
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Chapter Two Resource Pool,
Global Coverage
坚持市场资源赋能销售,
实现全球视野
Canton Fair is a media platform boasting 210,000 global buyers, a direct channel to link 24,000 Chinese suppliers and into the Chinese market. Dongpeng has also dedicated to promote brand recognition and brand awareness for our business partners overseas by multiple marketing strategies as we are well aware that brand exposure is the driver of our global expansion. Through our various media resource pools such as Facebook, Instagram, Wechat and Tencent, etc, we help our business partners penetrate into their local markets in an all around way.
广交会是一个拥有21万全球买家的媒体平台,是连接24,000家中国供应商并进入中国市场的直接渠道。与此同时,东鹏也致力于通过多元化的市场营销策略为全球客户提升品牌知名度和认可度,深度曝光品牌,实现全球化战略。通过各种媒体资源等市场支持政策,如海外社媒Facebook,Instagram和国内微信、腾讯家居等平台,东鹏可为客户在本地的市场开拓给予全方位的市场支持。
As one of the top ceramic companies with a 47 years’ history in China, Dongpeng has exported its products to over 130 countries and regions, such as South Asia, Europe, North America, South America and Africa, etc. We have always committed to promote our own brand domestically and internationally, and it is our ambition . Said Martin Wang, General Manager of Dongpeng International Business Department.
东鹏国际营销中心总经理王雅伟先生在采访中表示,“东鹏作为国内十大陶瓷知名品牌,发展至今已有40多年的历史,产品销售从东南亚市场逐步拓展至欧洲、北美、拉美、非洲市场等海外130多个国家和地区。相比其他品牌,东鹏更注重发展自主品牌,而不是单纯地做OEM贴牌”。
Chapter Three What’s New ,
What’s Hot and What’s a Hit
坚持产品制胜,布局细分市场
With excellent designers, sophisticated techniques and superior products, we bring new and high-class service to our customers all the time. Applying the latest concepts in the booth design and product selection, Dongpeng unveiled the new line of series like the Air Purification Tiles, Marble 4.0 Plus and exclusive Laminated Double Loading series patented by Dongpeng, and created a fashionable commercial atmosphere in our mock up spaces with a green idea to further meet the diverse needs from designers and architects.
不断创新、追求卓越,是东鹏在国际舞台上永恒的追求。在本次125届广交会上,东鹏隆重推出了空气净化砖、原石4.0系列和薄层布料等新品,并通过mock up空间的时尚搭配,打造了一种时尚年轻的空间氛围,契合品牌本身的魅力与活力。
Hall:9.2
Booth:E35-38,F09-12
Date:15th-19th April
Venue:China Import and Export Complex,
Guangzhou,China
To see more strategical projects from developers in 2019 and the near future, we have developed more competitive product and project packages ideal for landmark projects like villa, resort and hotel, aiming to deliver higher taste and to create a new experience of quality life for modern people. In addition, with the Maxi Size collections and the dry-fixing facade system, Dongpeng has demonstrated its extraordinary strength on product development.
为了更进一步地打造优质空间,促进更多战略工程的落地,我们不断升级产品、推出新品,其产品能够完美适用于别墅、度假村、酒店等高档奢华商业空间,同时,大尺寸瓷砖与干挂工程展示加强了我们的产品实力,更好地满足设计师与建筑师的高要求,一定会给客户带来全新的体验,为现代人们打造更好的人居环境,成就更高的生活品味与工程实力。
One more surprise worthy of expectation
匠心巨献 尽在未来
Dongpeng Architect’19 Exhibition in Bangkok, Thailand (April 30th - May 5th) is around the corner.Stay tuned for the updates!
接下来,东鹏陶瓷将在2019年度泰国曼谷国际建材展将惊艳亮相,精彩盛事,敬请期待!